5 Things You Should Know About Resell Rights and What You Can (and Can’t) Do With Digital Products
5 Things You Should Know About Resell Rights and What You Can (and Can’t) Do With Digital Products
If you've been exploring ways to make money online, chances are you've come across the term “resell rights.” These digital licenses allow you to sell pre-made products like eBooks, templates, or courses—often under your own name. Sounds like a shortcut to passive income, right? It can be… if you understand how it works.
Before you jump in, here are 5 essential things you should know about resell rights, so you can avoid mistakes, protect your business, and start making smart moves in the digital resale game.
1. Not All Resell Rights Are Created Equal
There are different types of digital licenses, and each one gives you a different level of permission:
Resell Rights (RR): You can sell the product “as-is” but can’t modify it.
Master Resell Rights (MRR): You can sell the product and give your buyers permission to sell it too.
Private Label Rights (PLR): You can modify the product, rebrand it, and sell it under your name.
Understanding the difference is crucial. If you have basic resell rights, but you modify the content or allow others to sell it—you could be violating the license terms.
2. You Can Make Real Money Without Creating Anything
One of the biggest perks of resell rights is that you don’t need to write, design, or build a product from scratch. You can start with a professional digital asset—already created by someone else—and begin selling within hours.
Many people use platforms like ResellCircle to access or upload ready-made eBooks and sell them as their own. For new entrepreneurs or busy creators, this is a huge time-saver and an easy entry point into the digital economy.
3. You Can’t Resell Everything You Buy
Just because you downloaded a digital product doesn’t mean you’re allowed to resell it.
Here’s the rule: If it doesn’t come with resell rights or PLR, you cannot legally sell it. That includes most eBooks on Amazon, courses you’ve purchased, or free PDFs floating around the web. If you sell unlicensed products, you could face copyright violations and lose trust with your customers.
Always check the license agreement before uploading a product—especially if you're using a community marketplace like ResellCircle.
4. Modifying Content Comes With Responsibility
If you have Private Label Rights, you’re allowed to change the content and rebrand it as your own. But here’s the catch: once you change it, the quality becomes your responsibility.
You need to make sure the product is well-formatted, provides value, and represents your brand well. Poorly modified PLR can hurt your credibility. Smart resellers customize the content, improve the visuals, and even add bonuses to boost perceived value.
5. Your Success Depends on More Than Just the Product
Yes, resell rights let you shortcut product creation—but that doesn’t mean you can skip everything else. You still need:
A strong headline and cover image
A landing page or marketplace like ResellCircle
A plan to promote it (social media, email, affiliate partners, etc.)
Resell rights open the door—but it’s your effort that determines how far you go. Choose high-quality products, understand your license terms, and use tools that make tracking and earning easier.
Final Thought:
Resell rights are one of the most powerful tools in the digital entrepreneur’s toolbox—but only if you use them wisely. Know what you can do, know what you can’t, and position yourself for profit with confidence.
Want access to ready-to-sell digital products and a community that helps you grow?
👉 Join ResellCircle today — and start building your income circle for life.
Comments
5This was very informational Thank you
Great info thanks for sharing!
Thank you for the breakdown
Great information as it's important to know what you're doing to keep you on the right path!
Just reading this... and although I knew the difference between the rights, I appreciate the simple breakdown and how informative this piece was. Can I use this?