A lot of people get stuck when they hear the words digital product.
They immediately think they need to become an expert, build a huge course, write a 200-page book, or come up with some groundbreaking idea nobody has ever seen before.
You probably don’t. There’s a good chance you already know something that could help somebody else. Think about the things people already ask you for help with.
Maybe you know how to budget better than your friends. Maybe you know how to meal prep for a busy workweek. Maybe you know how to fix something, organize something, set something up, or explain something in a way that makes sense. Maybe you learned something the hard way and could save somebody else from making the same mistakes.
That knowledge has value. The mistake is thinking you have to know everything before you can teach anything. You don’t have to be the world’s leading expert. You just need to know enough to help somebody who is a few steps behind you. That could become an ebook.
A checklist.
A template.
A guide.
A workbook.
A short video training.
A simple resource that solves one specific problem.
The key is not asking:
What can I create?
Ask:
What problem do I already know how to help somebody solve?
That question is much easier.
And if people have already asked you for help with that problem before, pay attention.
That is not just conversation.
That might be market research.
You do not have to invent value from scratch.
Sometimes you just have to recognize the value in what you already know.
This is such a powerful reminder! We don’t have to know everything—we only need to share what we’ve learned with someone a few steps behind us. Our experience, knowledge, and even the lessons we learned the hard way can become something valuable that helps others. Thank you for sharing this!
Comments
2 Jump to latestA lot of people get stuck when they hear the words digital product.
They immediately think they need to become an expert, build a huge course, write a 200-page book, or come up with some groundbreaking idea nobody has ever seen before.
You probably don’t. There’s a good chance you already know something that could help somebody else. Think about the things people already ask you for help with.
Maybe you know how to budget better than your friends. Maybe you know how to meal prep for a busy workweek. Maybe you know how to fix something, organize something, set something up, or explain something in a way that makes sense. Maybe you learned something the hard way and could save somebody else from making the same mistakes.
That knowledge has value. The mistake is thinking you have to know everything before you can teach anything. You don’t have to be the world’s leading expert. You just need to know enough to help somebody who is a few steps behind you. That could become an ebook.
A checklist.
A template.
A guide.
A workbook.
A short video training.
A simple resource that solves one specific problem.
The key is not asking:
What can I create?
Ask:
What problem do I already know how to help somebody solve?
That question is much easier.
And if people have already asked you for help with that problem before, pay attention.
That is not just conversation.
That might be market research.
You do not have to invent value from scratch.
Sometimes you just have to recognize the value in what you already know.
This is such a powerful reminder! We don’t have to know everything—we only need to share what we’ve learned with someone a few steps behind us. Our experience, knowledge, and even the lessons we learned the hard way can become something valuable that helps others. Thank you for sharing this!